February 2019

You are browsing the site archives for February 2019.

Social Media Dos and Don’ts for Medical Practices

Social Media Dos and Don'ts for Medical Practices

There are some considerable benefits for medical practices that establish a strong presence on social media. These platforms aren’t just for posting pictures from your vacation or sharing memes; they are vital marketing tools that can help improve and increase: Search engine optimization for your website Online reviews of your practice Lead generation Brand awareness […]

3 Ways to Generate More Referrals from Your Referral Network

3 Ways to Generate More Referrals from Your Referral Network

In the medical setting, patient referrals from other physicians are a low-hanging fruit when it comes to qualified leads. In theory, these are individuals who have been pre-screened (to an extent) to receive advanced, specialized care. These are individuals who have most likely received initial information about how the advanced care will benefit their medical […]

Tips on How to Keep Your Medical Office Organized

Tips on How to Keep Your Medical Office Organized

An office manager/administrator for a medical practice has a great deal of responsibility including everything from managing personnel problems to budgeting and handling the payroll. In between all the tasks that an office manager is required to handle, there is usually a steady stream of interruptions from staff members and others which constitute the latest crisis […]

Justifications for an Ophthalmology Consultant

Justifications for an Ophthalmology Consultant

There are different ways to view consultants in business settings: advisors, mentors, counsellors, authorities, guides. Consultants can offer any type of business an objective analysis of the operations of that business. It’s easy to see the connection between consultants and businesses in manufacturing or merchandising. However, service organizations, such as ophthalmology practices, may not see […]